A Quick Guide to Web Directories

November 8, 2009 by Roy Sencio
Filed under: Search Engine Marketing 

If you are a seasoned Internet marketer, then it is common knowledge that submitting to web directories can dramatically increase your page rank. If you are a newbie webmaster, then you might be quite in doubt in how web directories can do for you. This article would relay to you what exactly is a web directory, how they work, and how you can use them in promoting your site. By the end of the article, I want you to go to add your link to one of the web directories on the Internet and see how it would work for you.

What are web directories?

Simply , a Web Directory is a collection of web sites presented in a categorized format. I suppose that you know how Yellow Pages looks like, a web directory is pretty much the same thing, only this time websites are categorized in such a way that internet users can easily navigate through them and find the website that they need.

How do web directories work?

A web directory submission is one type of marketing strategy you can employ. Through simply adding your website in web directories it can dramatically increase your site’s exposure and your pagerank.

Web directories are also one way of purchasing permanent links. Permanent links are very valuable since you would have your live link posted on web directories for good or at least during the lifetime of the web directory where you posted your link. It is important to take note though, that offering permanent links are still in the discretion of web directories owner.

Choosing a web directory

There are three types of web directories free, paid and niche directories. Free web directories are, of course, the natural choice for webmasters with a tight budget.

The only drawback with some free directories is that they may not be properly maintained. Spam sites may find their way into these free directories because they may lack appropriate monitoring. Then again, there are free web directories that can provide as much quality links than paid directories.

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