A Quick Guide to Web Directories(continue)

November 8, 2009 by
Filed under: Search Engine Marketing 

If you have the budget for it, you are also able to opt to submit your site to paid directories. These types of websites may charge as low as per year. Some popular directories, such as Yahoo, can charge as high as 9 as annual fees. The rate that paid web directories charge is related to the website’s pagerank. If the web directory site you are submitting to have PR9, then prepare to shell out a big chunk of your advertising budget. A web directory with a PR3 or PR4 would usually charge low.

The third type of web directory is a niche web directory. These are web directory sites that cater to a particular group of websites. For instance, a web directory with the niche under “business” would only allow submission from business websites. Submitting your websites into niche web directories would give you better hits since you have a bigger exposure to your target market.

How to submit your website ?

First, you need to find a good web directory site. Check the web directory and make sure it does not contain several spam sites. One way to find out if spam sites are listed is by doing a search for terms like Viagra, Sex etc. If you notice a large number of search results, then that directory is not a good one. Because in worst-case scenario, your own website may even be penalized by some popular search engines.

The second thing you need to do is to choose the appropriate category where you should add your website to. You would get to your target audience better if you place your website in the right category. If not, you wouldn’t gain much traffic from your possible visitors.

Nextly, write a good description of your website. These are snippets that would describe what your website has to offer. Description should be short and catchy. It is also a good idea to make sure to write a good meaningful description as many directories do not approve websites with bad descriptions.

At last,which is very important and the part that is often take for granted, is to check if your link is working! You don’t want to get your website URL misspelled or anything similar as that, hence the whole process would be to no avail.


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