Is Adsense Corrupting the Internet?
The net is the planet’s most common destination for information seekers.
But, Google’s Adsense and search marketing programs from other companies appear to own an entirely unintended negative impact on internet content.
When they first introduced the Adsense program, it absolutely was to be an innovative “outreach” for the Adwords program. Advertisers inserting Adwords would have unprecedented, laser targeted reach and penetration.
Unfortunately, the chance to form money from webpages through Adsense has led to the proliferation of webpages created solely to coax out cash through the program, with completely no worthwhile content.
Additionally to this are the duplicated sites, and sites with duplicate content – “Adsense prepared” websites bought in bulk, sites carrying the same “Private Label Rights” content distributed by Adsense Clubs, and sites created solely out of free-for-all articles from article directories. And currently we have a tendency to have sites powered by RSS feeds alone.
With the increasing use of “sensible” techniques to capture search engine positioning for search keywords, the standard and usefulness of search results will conjointly take a beating.
Hopefully, Google and different search engines will change the approach they rank and show websites, by upgrading their crawlers to disqualify duplicate sites, sites with duplicate content, sites with an unnatural density of keywords in their content.
That will be the only manner to restore the internet to what it really is – a nice source of information on anything, available worldwide, to anyone with access to an web connection.
That can additionally be the sole approach for the search engines to stay relevant, and therefore still be in business.
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