Super Fast Pay Per Click Marketing

November 19, 2009 by · Leave a Comment
Filed under: PPC 

A Quick Efficient Solution for PPC Advertisers

If you have any experience with Pay Per Click marketing, you know that putting together an effective campaign can be very time consuming, especially if you are working online directly in your provider’s website. Whether it’s AdWords, Yahoo Search or MSN Ad Center,all of these services have greatly improved their tools and over all functionality. Nonetheless, it’s really quite time consuming to even sketch out the bare bones of a PPC campaign.

Ok, that’s the problem. What’s the solution? The program  I like the best is SpeedPPC.

Speed PPC is a unique product because it allows lots of flexibility and creativity. Here’s an update on some of the ways SpeedPPC can be used and some of its unique features.

SPEED

If you’ve worked  with GAW, YSM or MSNAD, you know that thir online interfaces are a bit clunky, and sometimes downright slow. So an effective solution to slow PPC campaign building must be fast, fast, fast.

That’s why a huge benefit of SpeedPPC is the speed factor. There is no need to fool around with the online interface anymore. Just plug-in your parameters and build them. You start with a list of “seed” keywords, and then, with a stroke of the mouse, develop hundreds, actually even thousands of effective seed and expansion keywords for your campaigns. Lots of people are thinking that it’s only able to combine on geography. This is nonsense. You can combine on almost anything.

Think about Product Names, Model Names, Model Numbers, Part Names, Book Titles, Movie Titles, Movie Stars, Music Artists, Album Names, Song Names, Brand Names, Restaurant Names, Comic Titles, Action Heroes, People’s Names, Domain Names, Video Game Titles, Musical Instruments, Magazine Names, Software Titles, Occupations, Animal Types, Animal Breeds etc.

Then expand on these with words like reviews, review, free shipping, coupons, rating etc.

Now you don’t even need to expand on anything. When you tell the software to group by seed you instantly create a new ad group for each keyword with a perfectly matching ad. This is amazingly powerful because you are now writing ads that match on the keyword level, rather than the ad group level which will dramatically increase your CTR.

THE ABILITY TO RUN FULL SCALE TESTING

Before I discovered the the SpeedPPC system I used to have to test with just a few ad groups to make sure that the niche was profitable before I spent loads of time on it. The trouble with that is that you might dismiss niches as unprofitable because you had pulled out the wrong sub-set of the niche.

I found that with  SpeedPPC, I just roll the whole thing out without it really taking any more time. Time is no longer such a big issue.

AMAZING RELEVANCY

What about relevancy? I am sure you have been frustrated at times when you uploaded a list of keywords for your ads that you felt were very relevant to your offer, only to see a quality score of “ok” or “poor”. SpeedPPC helps you create amazing relevancy. Your Keyword to Text Ad to Landing Page is so coherently matched that you should experience some real improvements in your CTR’s and conversions.

If you like can even have just one keyword per ad group, which means your ad is going to be matched on the keyword level, rather than at the ad group level. Powerful!

This also helps to ensure that you get a good quality score.

HIGHLY FLEXIBLE

I have found SpeedPPC is designed to be highly flexible and allows you to get very creative. If you work with an affiliate merchant’s datafeed, for example, you can  pull out the product names and the deeplink URL. So you can take 1000 products and create 1000 ad groups around that product, with perfectly matching ads, directly linking into the product page (via an affiliate link). All in less than 10 minutes.

FLEXIBLE AND POWERFUL LANDING PAGE OPTIONS

SpeedPPC is made so you can use almost any landing page option you want. Of course you have to pay attention to your supplier’s terms of service, if they don’t allow direct linking of course you wouldn’t use that as a destination url. That being said, take a look at a few options and examples:

  • Direct link to the home page.
  • Link through 3rd party systems.
  • Direct link through affiliate links to the home page.
  • Deep link through affiliate links pulled out of datafeeds.
  • Just link directly into individual website search engines to get the most relevant content.
  • Link into dynamically altered pages to suit original search keywords.
  • Link into the SpeedPPC Datafeed software which will pull relevant content out of the affiliates datafeed to dynamically build pages.

There are lots of other ways you can use this. Just use your creative mind!

TRACKING ON THREE LEVELS!

Using the SpeedPPC System you can track on many levels including on the keyword, ad group and the ad source.

RUNS ON YOUR OWN COMPUTER – Complete Confidentialty

Since the program runs on your own computer, there are no worries about your provider spying on your data. And, you only pay one time for this amazingly effective resource, there are no devastatingly expensive monthly fees.

AN AFFILIATE MARKETING UTOPIA

For all you affiliate marketers, the affiliate datafeed tool (which hasn’t had much press) is amazing.

What it allows you to do in practice is to take an affiliate program datafeed, create a campaign around every product, which then links into a pre-selling landing page on your own site that’s matched exactly to the product keywords. This then deep links into the merchant’s site via your affiliate link.

So if there are 1000 products, you could create 1000 ad groups (1 per product), thousands of perfectly matched ads that refer to the product exactly.

These will then link into 1000 landing pages with the right images and content pulled from the original datafeed, which then deep links into the affiliate merchant site.

Now this would normally take weeks or months to do manually. With the SpeedPPC System you could pull this off in half a day or less.

Give it a shot, it’s not cheap, but neither is your time.

Get SpeedPPC Now

For additional affiliate revenue resources Affiliate Revenue Now

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