Submitting Your WebSite to An Online Directory
Website owners all over the world continue to search for the best online marketing strategies they can find. Even if search engine optimization is very useful in gaining web site traffic there are other ways to search for content and draw in traffic. Online directories can also be searched for information and can promote website optimization.
Online directories are similar to search engines in that they both maintain a database of web content. When a key word or phrase is typed into the search the content related to that word will appear. The major difference is that the web site owner must submit their web site into the online directory. The directory is filled with categories and subcategories. When adding a web site to the directory, the user must choose the category and/or subcategories to list their web site. If the owner does not manually submit their website, the website will not appear on the directory.
There are many free directories that allow you to submit your website for free and some, like Yahoo, charge a fee for submissions. Typically, the free directories take longer to list your website and are not always guaranteed to list your site. The paid submission websites are faster and offer guarantees that your site will be listed. Rule of thumb to get the most out of online submissions is to utilize both, the free and paid online directories.
Since each directory has its own set of submission guidelines, and human editors make sure that these guidelines are meticulously followed, directory submissions can be time consuming and tedious, but the rewards can be tremendous.
Some reasons for investing the time to submit to online directories are: – To increase traffic on your site – To increase the number of backlinks to your site – To market your website inexpensively – To get quality traffic to your site since directory users find your site by searching within specific categories of interest to them.
Some online directories are limitless and contain millions of websites broken down into categories. Other directories are specifically designed for a special topic, such as the directory of health organizations or the directory of library science.Submitting to an online directory could be a very important part of your online marketing plan depending on your target market, and is therefore a worthwhile research and development project.
A Quick Guide to Web Directories
If you are a seasoned Internet marketer, then it is common knowledge that submitting to web directories can dramatically increase your page rank. If you are a newbie webmaster, then you might be quite in doubt in how web directories can do for you. This article would relay to you what exactly is a web directory, how they work, and how you can use them in promoting your site. By the end of the article, I want you to go to add your link to one of the web directories on the Internet and see how it would work for you.
What are web directories?
Simply , a Web Directory is a collection of web sites presented in a categorized format. I suppose that you know how Yellow Pages looks like, a web directory is pretty much the same thing, only this time websites are categorized in such a way that internet users can easily navigate through them and find the website that they need.
How do web directories work?
A web directory submission is one type of marketing strategy you can employ. Through simply adding your website in web directories it can dramatically increase your site’s exposure and your pagerank.
Web directories are also one way of purchasing permanent links. Permanent links are very valuable since you would have your live link posted on web directories for good or at least during the lifetime of the web directory where you posted your link. It is important to take note though, that offering permanent links are still in the discretion of web directories owner.
Choosing a web directory
There are three types of web directories free, paid and niche directories. Free web directories are, of course, the natural choice for webmasters with a tight budget.
The only drawback with some free directories is that they may not be properly maintained. Spam sites may find their way into these free directories because they may lack appropriate monitoring. Then again, there are free web directories that can provide as much quality links than paid directories.
Internet Directories – Tips For Submitting(continue)
How is your description?
Write a short description of your website to place in your directory listing. Write it as if you are telling someone else about this great site you have found. Make your website sounds interesting but make sure you don’t make your description sound like an ad. Your description should be no longer than 250 characters. This way it will fit within the requirements of just about all the directories.
Have available a few anchor texts and descriptions.
Your links from directory will appear much more natural if they are not all the same. Mix it up a little. Before starting the submission process have three or four different anchor texts and descriptions available to use for submissions.
Pick out the right category.
From DMOZ or Yahoo down to the smallest directory you will want to take great care in finding the correct category in which to place your listing. If you don’t search through and get the exactly right one for that particular directory chances are you website won’t get listed there at all. Editors of these directories are so busy they don’t have time to correct your mistakes. Moreover, the correct category for your listing coupled with the right anchor text in your hyperlink give the search engines more clues on how to index your site. The better your site is indexed,the more likely it will be that it will come up on the first page of a user’s keyword phrase search.
Are you submitting your website to enough directories?
Submit your website to all the free directory you can find. Even if they show no page rank it won’t hurt your website to be listed there. If you get one visitor or one sale or one link permanent, indexed link for each ten directory submissions you make you are doing great.
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