Happiness Is PPC Software

July 9, 2009 by Roy Sencio · Leave a Comment
Filed under: PPC 

When you use pay per click advertising, do you generate profits for yourself, or do you just add to Google’s ever increasing bottom line ?

Each morning an army of people rush to their PC’s and laptops, often still in their dressing gowns, to log on, hardly able to contain themselves as they switch on, settle down and wait, impatiently, for their machine to load. First the Google home page, then ‘advertising programs’, followed by ‘Google Adwords’, followed by – disappointment as, once again, they discover the sales column empty and the cost one full !

The successful know all about Ad Grenade

In many cases they may as well be checking national lottery numbers as they are gambling much more so than they realise. They are, in effect, amateurs in a world where only those with a professional approach have any chance of surviving. Considering the fact that around 90% of online businesses don’t make it past the first 3 months I can’t imagine that, for most, PPC advertising is any more successful.

You will find, on my website and across the web, articles where I have gone into, in detail, keyword list creation and how to compose the ads themselves, but no room for that here. However I will mention once more the need for a large list of keywords – please note that I do not mean that you should be bidding on all of these keywords from day one unless you have an unlimited budget.The best way, I have discovered, is to have a very large campaign loaded into Google Adwords but only have a fairly small (perhaps a couple of hundred) ’live’ at any one time, cutting out the unsuccessful and replacing them with more from your ‘paused’ list.

To give a real life example, I recently put up a campaign consisting of more than 4,000 ad groups, with only 200 of them appearing on the web, as keywords failed to perform they were deleted and another from the main list taking their place. For lots of reasons, that I will detail at another time, I find it far simpler to upload the whole of these large campaigns on day one however, what about the mechanics of creating them in the first place, is it something that can be done manually ?

No it isn’t possible, like me you will quickly come to the conclusion that PPC software that can, not only create the entire campaign in moments, but effortlessly upload it into Google Adwords Editor is the only way forward. Problem number 2 is, which software to go for and what, exactly, does that software need to be capable of doing ?

After a lot of research it came down to two outstanding examples of PPC software, both of which fulfilled my wish list.

  • Handle keyword lists of any size
  • Give every single keyword some sort of tracking code so I could figure out which produced sales and which should be ditched
  • Could place two versions of an ad within every ad group so that I could see which performed best
  • Make the keyword, where possible, the headline of the ad.
  • Where the keyword was longer than Google’s maximum of 25 characters, substitute a default headline, automatically, that had been prepared in advance.
  • ‘Explode’ the whole campaign so that it could be loaded directly into Google’s Adwords Editor in minutes without any fuss.
  • Very clear tutorials and an excellent help desk

 

Then the unpleasant business of money raised it’s ugly head, one at $399, the other $147, did the huge price difference mean a big difference in quality ?

With credit card trembling I signed up for the $147 product, after all it did have a rock solid money back guarantee. I used Ad Grenade once and was hooked, it worked beautifully and for someone as technically challenged as me that’s saying something.

This is how Ad Grenade works

It is simply impossible to become a serious player in the often highly competitive world of pay per click advertising, without using and controlling, medium and large scale campaigns and that, in turn, is impossible without top notch PPC software. For me every campaign begins with the extraordinary Ad Grenade, not only do I recommend it without reservation but I suggest you now watch the Ad Grenade guys setting up a campaign.

Dynamic Keyword Insertion – Not Just a Fancy Word Anymore?

June 20, 2009 by Roy Sencio · Leave a Comment
Filed under: PPC 

Running multiple PPC campaigns, and especially if you’re running them through your own business, requires a lot of your time and energy to set up and maintain. If you’re not yet at the stage where you’re outsoucing your PPC campaigns to other people , maybe you should consider getting some PPC software in order to automate the process of setting up and maintaining your PPC campaigns.

A recently launched PPC software program is KeywordESP.

Why this product will be invaluable to you!

This is a fun little product that will save you a ton of time when you’re setting up your PPC campaigns and landing pages to match as well as increase your Quality Score, CTR and convertion rate.

Whis it does!

Keyword ESP is a software that you add to your PPC ads and your landing page, so that whatever keyword your potential customer types into the search engines that keyword will show in your PPC ad automatically. Not only that, when the potential customer clicks on your PPC ad, the very same keyword that the perosn typed in, will now automatically show on your landing page.

How this program works!

  • Quality Score: Your Google (or other search engine) Quality Score will increase, so that you will have to pay less per click
  • CTR: Your CTR will increase massively. Think about it, whichever of your keywords the prospect types in that keyword will appear on your PPC ad
  • Also, you PPC ad will be BOLD as it matches what the prospect typed in. This will get all eyes on your PPC ad.
  • Conversion: See a higher convertion rate on your landing page. Whatever keyword was originally typed into the search engine by the user will now appear on your landing page. It’s like knowing what your potential customer is thinking (or at least that appears to be the case).
  • Other: TIME! You’ll save huge amount of time. You will now only have to set one PPC ad up to get great Quality Score and CTR.

Do this now!

If this product sounds like something that you can apply to your PPC campaign, you’ll be even happier to hear that this is really easy and fast to implement into your sales process.

There’s no programming skills needed, just copy and paste. It’s a “set it and forget it” type of product. Just add it once per PCC campaign and that’s it.

I don’t have that many PPC campaings, but I must admit that I saw results within a few days and within no time I had saved in clicks what I paid for this product.

Here’s a PPC tip: When you just implement the software, leave you CPC where it is and then gradually reduce you CPC by 20% per day over the next few days till the software has kicked in, the search engine has caught on and your PPC ads has the ranking you want. It’s as easy as that.

Pay Per Click Formula: A brief review

June 12, 2009 by Roy Sencio · Leave a Comment
Filed under: PPC 

Google Secret Loophole

Pay Per Click Formula is a software for pay per click advertising model and it has received unstable reviews, some satisfactory while other against the product.This article will give you a sincere and fair opinion about pay per lick formula.In order to understand the complete concept pay per click marketing for earning millions you need to know more about and get some fair idea by reading articles related to it.Basically Pay Per click is that you will have to pay for every click made for your advertisement and which will in turn enable to generate traffic.

Pay Per Click Formula is alike and cheaper than Click Flipping as you do not have to pay $997 the purchase amount of it.Most of these offers only pay a little bit more than a single dollar per lead.If you are able to drive more traffic using this formula, you can achieve good success.And also to maintain that high traffic so that you can maintain a steady conversion required to generate a steady income.

The invention of this product is made by Gauher Chaudhry and he used it to make money online by placing it as a physical product which can be purchased. With the help of Google Secret Loophole, you can earn good income using Pay Per Click Formula. This formula consists of six modules and each module has a training manual and a CD attached with it.The training course consists of six modules, which are Introduction to PPC – CPA Marketing”, “Dominating AdWords”, “Dominating MSN AdCenter”, “Building a Keyword Empire”, “Building a Keyword Empire”, “Dominating Other PPC Search Engines” and “Dominating Yahoo Search Marketing”.The manuals are in simple language. One can read and implement them ini one’s own marketing campaigns.

CDs are enclosed with video tutorials which properly explains and provides best review of information that has been discussed in the training manual pages.Creating PPC account as well as maintaining CPA network won’t be the difficult task with this program.You will be benefited, if you have knowledge about management websites like Yahoo’s and AdWords Search Network, however some of the basic understanding can be obtained from the number of instruction manual of PPC formula.

You can always opt for Pay Per Click Formula, if you really want to know how you can rule the Pay per click advertising markets by learning the CPA marketing concept, as PPC formula helps you to know unique ways of making money online.

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